Verizon, AT&T, and T-Mobile will pay a combined $10.22 million to a group of states to settle claims that the carriers lied to customers about their “unlimited” plans and “free” phone offers. The settlement, which follows an investigation from a coalition of 50 attorneys general, requires the three companies to make their advertisements more transparent.
Under the terms of the agreement, Verizon, T-Mobile, and AT&T can only advertise their plans as “unlimited” if there are no limits on how much data someone can use during a billing cycle. The ads must “clearly and conspicuously” say that restrictions on speed may apply, as well as specify the amount of data customers can use before triggering the slowdown.
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